Collection: Shiseido PARLOUR

Shiseido Parra : Gently Bringing Western Culture into Everyday Japanese Life

Shiseido Parker was founded in 1902 .
The starting point is the soda bar inside the Shiseido Pharmacy in Ginza, Tokyo.

In that era,
Western cuisine remains unfamiliar to most Japanese people.
The existence of Shiseido Parasol,
It's not to show off novelty,
Rather, the goal is to allow people to freely engage with Western culture .

Starting with soft drinks and ice cream.
Later, Western-style dishes and pastries,
Shiseido Parrae has always maintained the same rhythm—
Elegant, yet approachable; refined, yet friendly .

This spirit is also reflected in its desserts.
Do not pursue excessive decoration.
Instead, it focuses on taste, balance, and details.
Make desserts "a part of life".
Rather than just a embellishment for special occasions.

Having traversed more than a century,
Shiseido Parra is no longer just a restaurant or dessert brand.
Instead, it's a story about Ginza, about modern Japan.
It also contains memories of "how beauty and life can coexist".

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